The new house of Dior opened its doors in Chungdam Dong
neighborhood, in Seoul. The monumental architectural work, inspired by
the French maison’s haute couture was designed by architect Christian de Portzamparc.
The immaculate facade represents the fluidity and the curves of some pieces of fabric finely sewn together escaping from a precious metal box on which is listed the iconic and emblematic cannage Dior.
The immaculate facade represents the fluidity and the curves of some pieces of fabric finely sewn together escaping from a precious metal box on which is listed the iconic and emblematic cannage Dior.
Among laquer, wood, leathers and fabrics no shortage unusual combinations and surprises, like the suspended sculpture of the Korean artist Lee Bul, a private art gallery and the Café Dior by Pierre Hermé on the top floor.
Photo © Dior.
Photo © Dior.
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