Krisvanassche opens first store in Paris at 16 Rue Saint-Roch. Kris Van Assche, artistic director of Dior Homme, created his own line by redefining the canons of the male world with a very personal vision. The collections of Van Assche blend classic lines and a contemporary wardrobe and are realized in the essential pieces of clothing that fit the multiple lives of the wearer.
True masculinity is the concept that the artistic director of Belgian origin wants to convey with the leader of its collection and the guideline that addressed the realization of its first store in Paris, created in collaboration with the architects Cigue. The environment is described by the designer as "luxury industry" and borns from the merger of white walls, wooden floors, metal foils and mirrors.
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